TruffLuv is the first ever brand to introduce the incredible benefits of black truffles to hair, offering unmatched luxury and nourishment through trailblazing pioneering in hair care. 


Indulge in the TruffLuv transformation and elevate your hair care experience beyond conventional boundaries, where beauty and love intertwine.

TruffLuv is the first ever brand to introduce the incredible benefits of black truffles to hair, offering unmatched luxury and nourishment through trailblazing pioneering in hair care. 


Indulge in the TruffLuv transformation and elevate your hair care experience beyond conventional boundaries, where beauty and love intertwine.

Following the premise of minimalism and simplicity, TruffLuv is comprised of two exclusive lines – Nourish and Indulge. The Nourish collection was created to deeply nourish and hydrate hair by enhancing our black truffle formulas with the highest quality Argan Oil. In contrast, the Indulge collection focuses on the deluxe experiences of repair and self-care, indulging while leaving hair feeling soft, silky, healthy, and irresistibly fragrant.

Following the premise of minimalism and simplicity, TruffLuv is comprised of two exclusive lines – Nourish and Indulge. The Nourish collection was created to deeply nourish and hydrate hair by enhancing our black truffle formulas with the highest quality Argan Oil. In contrast, the Indulge collection focuses on the deluxe experiences of repair and self-care, indulging while leaving hair feeling soft, silky, healthy, and irresistibly fragrant.


Our story begins with a steadfast passion for hair care and the belief that love should be at the foundation of every hair care routine.


As innovators in the hair care world, our mission is to put the true beauty of all hair types on full display while also revolutionizing the hair care experience into one of self-care and indulgence.

Our story begins with a steadfast passion for hair care and the belief that love should be at the foundation of every hair care routine.


As innovators in the hair care world, our mission is to put the true beauty of all hair types on full display while also revolutionizing the hair care experience into one of self-care and indulgence.

During our journey, we discovered the power of black truffles, hidden gems of nature that inspired us to infuse their exceptional nutrient-rich properties in hair products. The unique blend of nutritional benefits and luxury in the black truffle led us to use this rarity in nature as a hero ingredient, and ultimately to become the first hair care brand to introduce black truffles in all our products.

During our journey, we discovered the power of black truffles, hidden gems of nature that inspired us to infuse their exceptional nutrient-rich properties in hair products. The unique blend of nutritional benefits and luxury in the black truffle led us to use this rarity in nature as a hero ingredient, and ultimately to become the first hair care brand to introduce black truffles in all our products.


Coupled with black truffle, we also infuse our passion and love into every one of our brand’s products. We believe taking care of your hair should be more than a regular task; it should be a gratifying experience of self-care – and we want you to love it as much as we do. For this reason, everything we do is with Luv.

Coupled with black truffle, we also infuse our passion and love into every one of our brand’s products. We believe taking care of your hair should be more than a regular task; it should be a gratifying experience of self-care – and we want you to love it as much as we do. For this reason, everything we do is with Luv.

At TruffLuv, we pride ourselves on creating hair care that celebrates diversity, inclusivity, and love. Our products cater to all hair types, revolutionizing the way we all care for our hair.



At TruffLuv, we pride ourselves on creating hair care that celebrates diversity, inclusivity, and love. Our products cater to all hair types, revolutionizing the way we all care for our hair.




As we continue to grow, our mission remains the same: to combine love, luxury, and innovation in every product we craft. Every TruffLuv product is a testament to our commitment to delivering an extraordinary hair care experience that surpasses the ordinary, capturing the true spirit of self-love and indulgence.

As we continue to grow, our mission remains the same: to combine love, luxury, and innovation in every product we craft. Every TruffLuv product is a testament to our commitment to delivering an extraordinary hair care experience that surpasses the ordinary, capturing the true spirit of self-love and indulgence.

And so, the TruffLuv story unfolds – a tale of love, luxury, and the transformative power of black truffles. We invite you to be a part of our journey, and to experience the love and luxury of TruffLuv, where beauty begins with love.

And so, the TruffLuv story unfolds – a tale of love, luxury, and the transformative power of black truffles. We invite you to be a part of our journey, and to experience the love and luxury of TruffLuv, where beauty begins with love.